The IMAGE Skin Care company recently took action against some unauthorized retailers. The retailers have been selling their products without permission and the company is not taking this lightly one bit.
IMAGE Skin Care is seeking upwards to $10 million in damages from these unauthorized retailers. That’s just scratching the surface though. the company is going out of their way to place an injunction on the retailers which would permanently ban them from offering the products for sale.
Why would a company do this? Well, for many reasons, but the main reason is to further protect their brand and good will. See, the sale of unauthorized products within this industry is pretty rampant. There are online retailers such as Craigslist, Backpage, eBay and many more where fly by night businesses are trying to sell products to consumers and they do so by sacrificing more than necessary just to make a sale.
Other companies will go out of their way and try to scam consumers anyway they can. They do this by creating fake products and even making false claims that over exaggerate things and set expectations way above par. This is one of the many reasons why I suggest you stay away from any shady third-party retailers. That’s also one of the reason why many skin care companies have completely shutdown their affiliate programs and B2B relationships. Truthfully, I cannot say that I blame them one bit. At the end of the day, having another business promote your product can definitely cost you more money in the long than it should.
For those of you not familiar with the IMAGE Skin Care line, you can read up on them more here. They’re based out of Palm Beach in the South Florida area and as you can imagine they do quite well when it comes to selling skin care products within such a competitive marketplace.
This isn’t the first lawsuit that IMAGE Skin Care has been involved in either. Back in 2015, they won a lawsuit against one of their distributors for, Aesthetics Plus. The judge awarded Image Skin Care due to breach of contract and marketing a line that was competitive in nature to IMAGE.
My guess is that they’re not going to have too much trouble winning this one either. For those of you that spend time working within retail arbitrage and activities of that nature, I encourage you to proceed with caution within the industry. Should you fail to do so, you might find yourself in a lawsuit as well.