Celeb Skin And Beauty Brands Trending In 2018


We’re huge fans of celebs. Not quite as big of a fan as TMZ and US Weekly, but we’re up there. Given that we love keeping up with the latest and greatest, it only makes sense that we’d want to share some skin and beauty tips with you today. We’ve done a lot of sharing over the years and many people love hearing about the new brands that these celebrities are creating. Whether it be a skin care brand, cosmetic brand or anything like that it doesn’t matter, we share information with you. For example, a while back Smokey Robinson launched his Skinphonic brand and we were the first to cover it – right here.

Now, that was a long time ago. It’s now time to showcase the trending brands or brands set to launch in 2018.

celeb skin care brands
Credit: Gridback

Celebs And Their Brands Getting The Hype In ’18

I’ll start with the infamous J-Lo. She’s everything that most women want to be and quite frankly it’s because she’s got it all. J-Lo recently confirmed the fact that she’s getting into the cosmetic business with a makeup line called Inglot Cosmetics. You’ll have to wait until the end of the month to get your hands on these products, but what I can tell you is that there will be 70 of them available for purchase. She’s selling eyelashes, lipsticks, blush, mascara, and more. She’s also got something called the Freedom System Palette that’s apparently going to allow consumers to create their very own palette based on their personal preferences.

Another celeb on the makeup radar is Bella Thorne. Last month she publicly shared with the world that she was working on a makeup line. The upcoming makeup line will consist of lipsticks, lip products, eyeshadows, and they may even contain some glitter.

You knew we weren’t going to be able to write this article without sharing some information on the Kardashian girls. I’ll kick things off with Khloe Kardashian and her new collection. She’s got a collection of blushes and lipsticks that she teamed up with Kylie on. Now she’s ready to venture out on her own with KOKO Kollection. She will be selling things like mascaras, dry shampoos, and so much more.

But wait, there’s more…

Courtney Kardashian is coming out with her new trademarked name, “Kourt.” Kourtney Kardashian will be providing natural, organic, chemical-free skin and beauty products in the near future. Be on the lookout for those products because my guess is that they will sell out quickly.

A girl that we haven’t talked about in a long time is Lindsay Lohan. Apparently, the “Mean Girls” star is getting into the beauty business in 2018 as well. She’s been working on a makeup line called “L.L.” and the main focal point of the line seems to be dual-use products. I’m talking about lipsticks, foundations, eyeshadows and more.

Next on the list is Serena Williams. She’s been a mega superstar on the tennis court for years and now she’s ready to take on the beauty world as well. She recently filed a trademark for “Aneres” which is her name spelled backward and TMZ report this information to us. She’s transitioning from fashion to beauty so it seems and she plans on selling skin care products as well as perfumes and colognes.

Do you know about any other celebs that are making their way into the beauty industry in 2018? If so, then we want to connect with you! In fact, we’re not opposed to giving you free product in exchange for exclusive information. Please share what you know with us and we’ll give back to you!

If that news doesn’t get you excited for 2018 and what’s to come from these celebrities then I don’t know what on earth will!

Celeb Skin And Beauty Brands Trending In 2018
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Gina V.


Gina is a self-taught skin care enthusiast with 10 years of experience in cosmetology. Her quest for perfect skin allows us to share many of her experiences here on this site and on our YouTube channel.